Title Racism Postrace
Author Roopali Mukherjee, Sarah Banet-Weiser, Herman Gray
ISBN 9781478001805
List price GBP 21.99
Price outside India Available on Request
Original price
Binding Paperback
No of pages 352
Book size 153 x 229 mm
Publishing year 2019
Original publisher Duke University Press (Combined Academic Publishers)
Published in India by .
Exclusive distributors Viva Books Private Limited
Sales territory India, Sri Lanka, Bangladesh, Pakistan, Nepal, .
Status New Arrival
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“In this well-written, wide-ranging collection, imaginative and innovative researchers from across the disciplines conduct a post-mortem of the illusion of postracialism. Through case studies of the role race plays in diverse areas of contemporary culture, Racism Postrace takes stock of the continuing allure of the postracial despite its implausibility, but also of the ways in which its demise can point the way toward better and more effective imaginings of social justice.”

George Lipsitz, author of The Possessive Investment in Whiteness: How White People Profit from Identity Politics


“According to this stellar array of scholars, racism is alive, well, and thriving both in the United States and globally, and they offer important theoretical and empirical insights into why and how. This volume effectively dismantles the myth of postraciality, using a range of cultural forms and texts to demonstrate how racism rears its ugly head in the service of capitalism and white supremacy. Indeed, these essays tell us that the popular and common usage of ‘postrace’ neutralizes antiracist movements and props up antiblackness and other modes of racial and ethnic antipathy with devastating effect. This volume is a wake-up call to all who have luxuriated in the liberal fantasy of a democratizing media.”

Jane Rhodes, Professor of African American Studies, University of Illinois at Chicago


With the election of Barack Obama, the idea that American society had become postracial—that is, race was no longer a main factor in influencing and structuring people’s lives—took hold in public consciousness, increasingly accepted by many. The contributors to Racism Postrace examine the concept of postrace and its powerful history and allure, showing how proclamations of a postracial society further normalize racism and obscure structural antiblackness. They trace expressions of postrace over and through a wide variety of cultural texts, events, and people, from sports (LeBron James’s move to Miami), music (Pharrell Williams’s “Happy”), and television (The Voice and HGTV) to public policy debates, academic disputes, and technology industries. Outlining how postrace ideologies confound struggles for racial justice and equality, the contributors open up new critical avenues for understanding the powerful cultural, discursive, and material conditions that render postrace the racial project of our time.


Introduction: Postrace Racial Projects (Sarah Banet-Weiser, Roopali Mukherjee and Herman Gray)


Part One: Assumptions

Chapter 1. Race after Race (Herman Gray)

Chapter 2. Theorizing Race in the Age of Inequality (Daniel Martinez Hosang and Joseph Lowndes)

Chapter 3. “Jamming” the Color Line: Comedy, Carnival, and Contestations of Commodity Colorism  (Radhika Parameswaran)

Chapter 4. On the Postracial Question (Roderick A. Ferguson)

Chapter 5. Becked Up: Glenn Beck, White Supremacy, and the Hacking of the Civil Rights Legacy (Cynthia A. Young)

Chapter 6. Technological Elites, the Meritocracy, and Postracial Myths in Silicon Valley (Safiya Umoja Noble and Sarah T. Roberts)


Part Two: Performances

Chapter 7. Vocal Recognition: Racial and Sexual Difference after (Tele)Visuality (Karfn Tongson)

Chapter 8. More Than a Game: LeBron James and the Affective Economy of Place (Victoria E. Johnson)

Chapter 9. Clap Along If You Feel Like Happiness Is the Truth: Pharrell Williams and the False Promises of the Postracial (Kevin Fellezs)

Chapter 10. Indie Soaps: Race and the Possibilities of TV Drama (Aymar Jean Christian)

Chapter 11. Debt by Design: Race and Home Valorization on Reality TV (Eva C. Hageman)

Chapter 12. “Haute [Ghetto] Mess”: Postracial Aesthetics and the Seduction of Blackness in High Fashion (Brandi Thompson Summers)

Chapter 13. Veiled Visibility: Racial Performances and Hegemonic Leaks in Pakistani  Fashion Week (Inna Arzumanova)

EPILOGUE: Incantation (Catherine R. Squires)




About the Editors:

Roopali Mukherjee is Associate Professor of Media Studies at City University of New York, Queens College.

Sarah Banet-Weiser is Professor of Media and Communications at the London School of Economics.

Herman Gray is Emeritus Professor of Sociology at the University of California, Santa Cruz.

Target Audience:

This book is useful for people interested in racism, ethnicity & media studies.



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